Mobilink, with its vision of reshaping lives and asserting its presence in the community continues to explore new ways of giving back through its already existing technology and distribution infrastructure.
We are proud to share with you another ground breaking Mobilink CSR initiative in partn- |
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-ership with the United States Agency for International Development (USAID), for its ‘Pakistan Safe Drinking Water and Hygiene Promotion Project’ (PSDW-HPP).
In an effort to collaborate with the private sector companies of Pakistan, USAID signed Memorandum of Understandings (MoUs) with Mobilink; Medentech, Ireland based manufacturers of Aquatabs water purification tablets and Unilever, Pakistan, manufacturers of Lifebuoy soap. These are the first ever Memorandum of Understanding signed between USAID’s funded Project and the private sector in Pakistan
Mobilink has agreed to support the USAID/PSDW-HPP by communicating critical ‘safe drinking water and hygiene promotion messages’ through outreach at cluster launches and regional events, thereby leveraging on our widespread reach to spread the message across the country. Messages will also be included on relevant Mobilink IVR services such as the Kisan Service. These messages are aimed at bringing changes to hygiene behaviors and saving lives while helping Pakistani communities reduce deaths caused by diarrhea.
Mobilink will also partner with Medentech and Unilever to provide water purification tablets and Lifebuoy soap during cluster launches. Through this initiative, we aim to further impact sustainable development in Pakistan through effective public-private partnerships. |
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