Mobilink believes in playing an active role in supporting the community and social development of Pakistan. Each year, Mobilink and its staff contribute significantly to charities and community projects to help bring about a better quality of life to the less privileged in the community and enrich the lives of Pakistanis through support in local arts, education and sports.

A Caring Corporate Citizen

Mobilink has been actively making regular donations to Shaukat Khanam Memorial Cancer Research Hospital, Roshni Homes and Zindagi Trust. It also encourages its large customer base also donate generously through SMS donations for various causes. Mobilink also supports other organizations such as the Khidmat Foundation, Umeed-e-Noor, and PIMS Children Hospital, in making lives of millions in Pakistan more comfortable.

Educating the Youth

High quality education is the right of every Pakistani but most of the time this right does not see the light of day. Mobilink's community investment and welfare projects also focus on assisting students and organizations achieve this right.

Mobilink has made various donations to educational institutes. This includes donating computers to the Federal Board of Intermediate and Secondary Education, donating Rs. 100,000 to Pakistan Institute of Medical Sciences to set up a computer lab, and sponsoring the commemorative ceremony for the golden jubilee of Cadet College, Hasanabdal.

Mobilink is a supporter of The Citizen's Foundation education program across Pakistan. It has committed funds for the construction of schools in the under-developed areas of Lahore and Karachi.

In partnership with Roshni Homes, a private charitable trust devoted to housing and educating orphaned and abandoned children, Mobilink has also commissioned the construction of a new housing block in Gujranwala.

Mobilink also joined hands with Heartfile, an NGO dedicated to educating the nation about healthy living and disease prevention, and produced a series of documentaries on various common diseases and their prevention.

Cultivating the Community

Respecting and protecting the environment we live in, is a job we must all do together. The only way to combat poverty is to transform the less fortunate into productive members of the society. Mobilink has taken a step towards alleviating poverty while protecting and beautifying the environment by collaborating with the Mobilink PCO. This product enables people from all walks of life to earn a secured livelihood. Aimed at bringing prosperity for the rural people throughout Pakistan, the Mobilink PCO is self-employment solution, fulfilling people's dreams and aspirations of leading a better life for themselves, their children, and future generations.

Supporting the Arts

Each culture is best defined by an artistic expression. Preserving and cultivating the Arts is a necessity that should be encourages more often in Pakistan. Mobilink has taken the lead in doing so in many different ways.

Mobilink's alliance with the international Kara Film Festival demonstrates its commitment to the promotion of art and theatre. The festival creates a space for alternative and independent cinematographers, both experienced and new filmmakers, to exhibit their creative endeavors in Pakistan . Mobilink not only supports the organizers but also assists in portraying a positive image of Pakistan to the world.

Mobilink has encouraged arts further by supporting the JAZZ IM Awards, Jazz Icon, and Battle of the Bands. The company is also actively involved in promoting the revival of cinema culture in Pakistan through partnership with Box Office for releases of blockbusters such as Pirates of the Caribbean, Miami Vice and Casino Royale.

Playing the Sport

As a nation, Pakistanis are very passionate about their sports. Patriotism runs high in various sports such as cricket and hockey. Mobilink, with its finger always on the pulse of the nation, actively sponsors sporting events and sports up-gradation programs at the grassroots level.

Employee Involvement

Mobilink believes in supporting the community not only through sponsorships but also through employee involvement. In addition to sponsorships, Mobilink encourages its employees to be engaged in community welfare work and to support relevant causes. On average, employees clock up over 170 dedicated hours of community service in the span of six months. Voluntary donations are also regularly collected and directed towards the deserving.

Earthquake 2005

During the devastating earthquake of 2005 that struck the Northern Areas of Pakistan, Mobilink was amongst the first to respond to the crisis. Relief Camps were set up in all major hospitals to provide free calling facilities to patients and relatives arriving from far flung areas. Goods such as blankets, shawls, jackets were also collected for those affected by the earthquake and Mobilink Relief Teams were constituted to provide aid to the Northern Areas.

SMS fund collection had first day responses amounting to a staggering Rs. 5 Million, an amount matched by Mobilink with an equal contribution. Chairman Orascom Telecom also committed US$1 million towards providing relief to earthquake victims.

As part of the post-earthquake reconstruction effort, Mobilink is assisting in rebuilding the village of Chamman Kotli in Azad Jammu and Kashmir. In alliance with TCF, Mobilink has contributed towards the construction of 50 homes for those people affected by the earthquake in the area.