Mobilink PCO accessible in New Revolutionary Package

Karachi: 16 July 2007 - Mobilink, the country's market leader in cellular communication with a growing base of over 25 million customers and part of the Orascom Telecom group, recently announced new reduced rates for its PCO with an aim to facilitate a broader market.

The new promotional offer is designed with additional Airtime and Reduced upfront cost of the Mobilink PCO. This project of Mobilink brings them one-step ahead in providing additional income opportunities in the rural and urban areas of Pakistan. Since the launch of this PCO project, the service is already providing sustenance to over 30,000 families whose source of income depends on the Mobilink PCO.

Bilal Munir Sheikh, Vice President Marketing, Mobilink stated, "We are extremely happy that the new offer of lower prices for the Mobilink PCO will meet our primary objective that is to sustain livelihoods and alleviate poverty in the country. Moreover, we are proud to have personal endorsement of the President of Pakistan on this project".

The new price for Mobilink PCO is only Rs. 4,500 which is a 20% reduced price from the last offer and also includes Rs. 2,000 worth of free airtime.

Mobilink PCO is a shop in a box solution which comes with numerous benefits. The PCO kit has a wireless payphone system and includes items for shop branding. The customers can instantly start their business activity after acquiring this PCO package, which is also available through the President of Pakistan ROZGAR Scheme.

The offer includes a Rs. 2000 scratch card, banners, Tariff sheet and call log. The increase in free scratch card amount from Rs. 600 to Rs. 2,000 is an additional support to the entrepreneur helping him or her recover the investment quicker. It is estimated that the potential revenue generated from the use of Rs. 2000 is more than Rs. 5000.